Sled Town: McBride eclipses Valemount in popularity contest

by Andru McCracken


McBride and Valemount are battling for the lauded position of the most popular Sled Town in all of British Columbia, and unless there’s a computer glitch, it’s all wrapped up.

Valemount began the contest with a solid lead, but McBride rose to the challenge making a call to a Prince George-based Facebook group.

As of Monday about 900 people had voted, and McBride was leading by about 100 votes.

The contest, held by the publishers of SnoRiders West magazine, allows one vote per email address.

Publisher Keith Powell said the prize is fame.

“We feature the winning community on the cover of our magazine. It’s huge exposure for them, it raises their profile across western Canada,” he said.

According to Powell, they are the official publication of snowmobile associations throughout Western Canada and they print 30,000 copies.

“There is a lot of activity and it builds some anticipation,” he said.

Powell said the contest is in its fourth year and so far 5000 votes have been cast.

“To tell you the truth we were a little surprised to see these two in the final,” he said.

Powell said that whoever wins, both communities gain because of their proximity.

The winner of BC will face off against the winners from other provinces.

This round ends December 3rd.